NPR One: Frequently asked questions about NPR One

Please find a list of common questions below to help troubleshoot questions you may have while setting up your newscasts in NPR One. 

Q.How do I access StationConnect?

A. Visit Your StationConnect login is the same login you use for  If you forget your password, there is a "Forgot Login/Register" link on the StationConnect login screen.
Please note BOTH your user name and password are case sensitive in StationConnect. In NPRStations only your password is case sensitive. Once logged into NPRStations you can check your user name and password by going to My Profile and pressing edit.

Q.Who do I contact for support during the setup phase?

A. For support submit a ticket at

Q.How often do I upload the newscast to the FTP site?

A. As often as possible.  The more content you provide, the richer the user experience will be for your listeners. That said, stations can choose to have their newscasts expire after 2, 4 or 6 hours.

Q.How long do I wait in order to hear my newscast?
A. It may take up to one hour to surface your latest newscast in the app.

Q.Why don’t I hear my newscast?

A.  If you are not hearing a newscast, first ensure that you have provided a newscast less than the set expiration in StationConnect, if you still don't hear your newscast, check the troubleshooting steps below:

•  Does your newscast have an .mp3, .mp4 or .wav extension?
•  Have you updated the newscast file within the set expiration time in StationConnect?
•  If you are FTP'ing the file, then make sure it is named newscast.wav, newscast.mp4 or newscast.mp3.
•  Copy the newscast url in StationConnect into a new tab in your browser, and confirm that you can download and listen to the newscast file.
•  If you are not at the beginning of your flow in NPR One you may need to tap the Explore button and scroll down until you see 'Catch Up' where you will see the National Newscast listed and your Local Newscast listed if it is ingesting into the app.

Q.What is the recommended audio spec for my newscast?

A. .Wav is the preferred file format. You can upload a .wav to the ftp server and we will transcode it to an .MP4 prior to ingest. This provides an easier workflow for your station and ensures consistent quality and predictable performance in NPR One.
MP3 files are accepted but please be aware that the audio may not be of good quality and may be skipped in the app due to longer load/buffering times.

Read more about the audio specifications required for your newscasts.

Q.How does the mix between local and national newscasts work?

A. Currently, local newscasts play immediately after national newscasts. National and local segments will follow.

Q. How long does it take for a newscast to expire?

A. A newly uploaded newscast will overwrite the existing newscast, however, if no newscasts are uploaded, the existing newscasts will expire either  2, 4 or 6 hours from the hour of the timestamp on the file depending on what your station has selected in StationConnectt. 2 hours is the default if your station has not made another selection. Minutes and seconds are ignored.

Q.Will the NPR One app run on my iPad?
A. There currently is no iPad NPR One App. NPR One will run as an enlarged iPhone App on iPad, however there is a plan to add support for iPads on our Roadmap. Additionally, Android tablets will be supported at launch.

Q.How can I measure the loudness of my audio file?

A. NPR Labs has created a loudness measurement tool which is available for download here.  This tool is supported on Windows systems only. Adobe Media Encoder (CS 5 and above), which is included with Adobe purchases, is also a useful tool.

Otherwise, you can either adjust your audio to -20 LUFS or if you do not have that measurement available, adjust your audio to -3DB. 

Q. What does this involve in terms of getting my station’s content into the NPR One app? How much work will this create for my team?

A. Local defaults are in place so all eligible stations will be represented in the app on day one with station branding and sonic IDs. To optimize the local station presence in the NPR One app, stations will need to produce a digital newscast which will be included in the app’s content flow to convey a sense of place for the listener. We encourage your stationto provide a few items to expose their branding, including a station logo, sonic IDs, station messages promoting your priorities like upcoming events or newsletter subscriptions and a station identification audio piece (optional). Some stations currently produce digital newscasts so the only additional work for those stations would be to drop the newscast into an ftp folder feeding a static URL that is placed into StationConnect. Stations that don’t have a digital newscast will need to create one and upload it to the ftp location. If your station does not have an FTP location readily available, Digital Services can provide a location for hosting newscasts files.

Q. What’s the difference between this and the station streams in iTunes Radio? Our station JUST uploaded a local stream for iTunes Radio – why can’t you just use the same one instead of making us do this again?

A. The iTunes Radio stream is another distribution point for your live stream. Essentially you set it up once. NPR One is a new digital listening experience that will blend NPR and Member Station content into a rich, localized, on-demand experience. Read the detailed product description here.

Q. What kind of analytics will I get for audience and listening?

A. NPR One provides stations the ability to connect and capture listener information, so that stations can build relationships directly with this new audience with Membership Leads Reports.

In these reports you will learn:
  • How many users are localized to my station?
  • What is their total listening time over a set period (last seven days, last 30 days, etc).
You may directly market to these listeners as you see fit, but stations may not share or sell the data with other parties, such as sponsors or other non-profits. All listener data is subject to the  NPR Privacy Policy. Read more about how to download your Membership Lead Reports.

Q. How is the station selected when you first log into the app?

A. The initial Welcome email goes out immediately upon initial login, so will include the user's "best-guess," geo-IP assigned station. If the user changes his station, all subsequent emails (including the donation email) will display the NEW station, not the best-guess station. We'll be watching our auto-assign success percentage. So far, less than 15% of users change their station. 
In markets with more than one NPR News station, we use a weighted algorithm that assigns stations based on share of market and amount of NPR programming that the station airs. Only stations that air Morning Edition and All Things Considered are included in NPR One, so no music stations will be assigned.

Q. How can I add Local feature stories to NPR One?

Stations that have CorePublisher (CP) sites will be able to submit segmented audio files for inclusion in NPR One by flagging the audio on the post creation page using the 'Send this to NPRONE' flag.
Stations that do not have CorePublisher (CP) have two options to submit segmented audio.
  1. Editor Lite. Editor Lite is a version of our CMS with all features except submit a story to the API turned off. This is the easiest way for non-CP stations to get segmented audio into NPR One. This is a free product from NPR Digital Services. Please submit a ticket at
  2. A DIY Solution.  Please contact us to learn more about ingesting directly into the API.

Q. How long do the donation emails take?

A. 2-3 minutes sounds about right. The email "trigger" is received and processed by ExactTarget in under a minute (usually closer to 15 seconds, but dependent upon volume), but it can take longer for them to travel through "the tubes" for various ISPs. University ISPs in particular tend to have super-sensitive spam filters that may delay the receipt of our emails.

Q. Personalization in the pledge message?

A. We can only include a user's first name in the pledge message if we know it. We get name information for all Google and Facebook logins, but name is not *presently* required for an login. (How I long to fix that!) So if you've logged in using credentials and your profile didn't include a name, you'll be addressed as Friend.
As of today, about 33% of logins are from credentials.
We'll also be working to improve the overall user management process in Q4 2014.

Q. When will you see updated station data in emails?

A. StationConnect and ExactTarget are not linked in real time. We have a process that runs nightly to bring current data from the stations API into ExactTarget.
If you update your station logo on Monday, it will start appearing in email communications around 1 am on Tuesday.
We hope to connect these two systems in real-time in the future.

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