NPR

Analytics

Analytics: How do I use Campaign Tracking with Google Analytics?

GA Campaign Tracking is code that can be added to the end of promotional links to your site. These special links send data to your Google Analytics account to help you identify which of your web traffic came to...

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Analytics: How do I enable E-Commerce in Google Analytics?

Log into Google Analytics. Click on Admin at the bottom of the left-hand sidebar Choose the relevant property and view. Under view, click on Ecommerce Settings Click on the switch to Enable Ecommerce ...

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Analytics: How can I receive the weekly analytics summary email?

NPR DS sends out a weekly SAS email update, providing a high-level summary of your stations stats each week, including website, web streaming, on-demand audio, and NPR One. To join the distribution list, you ne...

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Analytics: Can I switch the Google Analytics or Triton account being referenced in the weekly SAS email?

NPR sends a weekly SAS email, providing a high-level summary of your station’s stats each week, including website traffic, web-streaming, on-demand audio usage, and NPR One reporting. In the footer section of ...

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Analytics: Benefits of upgrading to Google 360 Suite

1. What benefit does Google Analytics 360 (Google Premium) provide? Improved data freshness: you see data within 4 hours Unsampled reporting: you see real numbers, not estimates based on a sample Addit...

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Analytics: How do I set Goals in Google Analytics?

Google Analytics goals lets you evaluate any dimension by how effective it is in getting users to complete that goal. Each view in Google Analytics can support up to 20 goals. To set up a goal in Google analyti...

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Analytics: What is the Core Publisher analytics dashboard?

If your station uses a core publisher site you may notice there is an analytics dashboard located at the top of admin pages once you log in. This dashboard is designed to give site editors a quick glance of yo...

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Analytics: Troubleshooting your Core Publisher Analytics Dashboard

Each core publisher site has an analytics dashboard, you may find more information about it here If you do not see an analytics dashboard in your station’s core publisher site and want NPR team to turn it on f...

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Analytics: Can I set up PodTrac tracking?

PodTrac tracking requires reconstructing program RSS feeds. Station can enroll in PodTrac tracking as long as they can edit RSS feeds on their own, however we do not recommend using Station Analytics System on-...

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Analytics: How do I find the On-Demand Audio Reports?

The NPR Station Analytics System provides reporting on on-demand audio listening, encompassing information on the individual audio files you have available on the web whether they are distributed through podcas...

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